What the Macaron Series Includes
The Macaron series features Labubu dressed in soft pastel colorways inspired by the French confection, with each figure representing a different flavor. The lineup typically includes six standard colorways — pistachio, raspberry, lemon, lavender, chocolate, and strawberry — plus one secret rare variant that deviates from the pastel palette with a more saturated or metallic finish.
Each figure stands approximately 9 cm tall in the standard blind box format and features the classic Labubu silhouette with pointed ears and open-toothed grin, rendered in the series' signature matte pastel vinyl. The sculpts are consistent across the lineup, with the color and subtle finishing details being the primary differentiators between figures.
The series was designed with display cohesion in mind — all figures share the same matte finish and proportions, so they look intentional when displayed as a complete set. This makes the Macaron series particularly popular among collectors who prefer curated shelf aesthetics over mixed-series displays.
Pricing Expectations and Market Value
At retail, individual Macaron blind boxes are priced in the standard Pop Mart blind box range. Because you cannot select specific figures, completing the set requires either luck across multiple purchases or buying sealed cases (which typically contain the full standard run but not guaranteed secret rares). Budget roughly 1.5–2x the per-figure retail price to account for duplicates when blind buying.
On the secondary market, standard colorways trade at or near retail shortly after release, then gradually appreciate as stock depletes. The secret rare variant commands the steepest premium — typically 3–5x retail in the months after release, settling to 2–3x once initial demand cools. The lavender colorway tends to be the most popular standard figure and often trades slightly above retail.
If you're buying to complete the set rather than for investment, the most cost-effective strategy is to purchase a full sealed case (guarantees all standard variants with no duplicates) and then source the secret rare separately on the secondary market. This usually costs less overall than blind buying individual boxes until you luck into the full run.
Display Recommendations
The Macaron series shines when displayed as a complete set in a row, ordered by color temperature from warm to cool — strawberry, raspberry, lemon, pistachio, lavender, chocolate creates a natural gradient that draws the eye across the shelf. Place the secret rare at either end as a visual anchor rather than in the middle.
Because of the matte pastel finish, these figures are particularly susceptible to showing fingerprints and dust. Display them in a closed cabinet or under a dust cover if possible, and handle them from the base rather than the body. A soft microfiber cloth removes most fingerprints without damaging the finish.
Risers work exceptionally well with this series. Even a simple two-level riser arrangement — alternating front and back row placement — creates depth that a flat single-row display lacks. The color variety means that even on a riser, each figure remains visually distinct.
Most Sought-After Figures and Collecting Tips
The secret rare is consistently the most hunted figure in any Macaron series release. If the standard lineup is soft pastels, the secret rare typically inverts this with a deep jewel tone or metallic variant — creating a striking contrast piece that stands out in any display. These are worth the secondary market premium if completing the set matters to you.
Among standard colorways, lavender and pistachio tend to sell out first at retail and hold secondary market premiums longest. If you spot either in stock at retail price, purchase them rather than waiting — restocks are rare after the initial wave sells through.
For new collectors, the Macaron series is an ideal entry point because the pastel aesthetic is broadly appealing and the display logic is straightforward. The set teaches you the fundamentals of Labubu collecting — blind box mechanics, secondary market dynamics, and the satisfaction of a complete display — without requiring deep knowledge of the broader Labubu universe.